Achieve your franchisee recruitment goals

FDS publishes and maintains online a selection of prime franchisee recruitment tools which will enable you to maximise the cost-efficiency of your franchisee recruitment marketing.

The Franchise Magazine

The Franchise Magazine is the UK's best selling franchise magazine. First published in 1985, The Franchise Magazine is now distributed in print, via WHSmith and other leading newsagents, and online at www.thefranchisemagazine.net every six weeks (eight times a year) with each edition coinciding with a major franchise exhibition in the UK.

The Franchise Magazine is designed specifically to help you educate, motivate and recruit franchisees, alongside well-researched supporting editorial, legislation updates, advisory features and valuable information on a variety of topics relating to the franchise industry.

The most cost-effective option for franchisee recruitment, The Franchise Magazine's 12 month star package promotional programmes provide you with a high profile and growing lead source. You may run with your corporate style advertisements, or commission our experienced editorial and design staff to produce a strong article and advertisement mix at no extra cost, to ensure you maximise the impact of your advertising spend and generate serious national interest in your franchise opportunity from prospective franchise investors.

The UK Franchise Directory online

The UK Franchise Directory online is designed to produce quality leads from serious candidates on a regular weekly basis. Our domain name was established through the printed version of The UK Franchise Directory for 21 years. Initiatives through search engine marketing, online advertising and valuable links attract a great deal of quality prospects and our online search tools and quality content quickly help match franchise buyers with the franchise opportunities that they are seeking.

Unlike other online recruitment tools, which produce a mass of unqualified leads that take time and resources to filter, The UK Franchise Directory online is designed to turn visitors into specific leads for specific franchisors. We filter out duplicate leads and spam applicants, and you only receive leads that match your criteria. Our website-based tools allow you to specifically determine the profile of your franchisee together with investments levels, available territories and more. Whatsmore, your leads are never shared or sold - should a visitor require information on another brand, they must specifically request that information.

No matter what the size of your advertising budget, we have a programme and a rate schedule that is worthy of your serious consideration. Our rates start from as little as £250 a month, and we also offer additional marketing opportunities that can boost your exposure, such as featured areas and banners on our ezine newsletters. The UK Franchise Directory online is the professional answer to online franchisee recruitment campaigns.

The Irish Franchise Magazine

The Irish Franchise Magazine represents quality emerging and established franchise brands from around the world that are actively expanding their franchise networks within Ireland.

Published bi-annually to coincide with the key franchise exhibitions in Dublin and Belfast, and also available online at www.irishfranchisemagazine.net, The Irish Franchise Magazine is a highly valuable tool for franchisors aiming to penetrate this growth market.

Each edition is distributed via the newsstands, enterprise and development agencies, resettlement centres, the banks, and at the franchise exhibitions, and contains company profiles, franchisee case studies, news, exhibition previews and advice and guidance aimed at educating and informing both franchisees and franchisors.